Thought on Using WeWeb for Marketing?

Hi, I’d love to hear some other opinions. As a Marketing consultant I hate using most of the Funnel builders on the market because they all have downsides. I’m considering using Weweb because I can build the pages pretty quickly, make them exactly as I want, and I dont have to worry about limits or paying extra for certain features that I can just build in. I can also build the analytics dashboard to look exactly the way I want, and I can literally have almost any integration I could ever need.

I can build in A/B Split Testing, build the cart the way I want, I can use logic to serve specific content etc.

In my mind I don’t think speed would be a huge issue because there wouldn’t really need to be very much dynamic data that gets pulled in from a database. (And most marketing tools have really bad page load speed anyways. I could get away with Static collections or just building out the pages without collections, but store the media in Bunny.net or something like that. With it being funnels I couldn’t care less about SEO.

My only concern might be that becuase WeWeb packages apps as an SPA, as I build in more and more pages, the initial app load when someone visits a page might take longer as well, even though the pages wouldn’t require authentication. Is this a valid concern? Or does Weweb not initially load the other pages I don’t need when its an unauthenticated page, making it more lightweight?

I’m interested to hear others thoughts and maybe some opinions on things I haven’t considered about this approach. I’m sure I’m not the only one thinking about doing this lol.

(By the way… for those about to suggest I use wordpress, I’d rather not have to double check that every single funnel works every 2 months when updates are rolled out lol)

I wouldn’t build websites where miliseconds matter in WeWeb, especially if you don’t need the heavy lifitng of WeWeb’s superpowers. There is ways to A/B test fairly easily :slight_smile:

In my experience thats where theory doesnt always translate. A Page shouldnt take forever to load, but at the same time, milliseconds arent as important as the platforms would make it out to believe. It plays a little more of a part in Google Search ads, and its really important in the Ecom space, but if that was actually as significant as people think, nobody would use tools like Clickfunnels, High Level, Kartra etc which all have poor page load speeds.

In my experience with clients if your hook and offer is strong enough, people will give it a half second to load. As long as its not ridiculous, if milliseconds are making an impact then the offer and/or messaging isnt right. I’ve seen a ton of high converting funnels that convert well.

But as I mentioned, Ecom or Google Search ads are a little different. My concern is that if more pages in the project contribute to the initial load of every individual page, then yes that load time could get out of hand, but I’m not sure if it works that way?

So you use slow platforms in order for you to struggle more to make good enough headlines so people bear the wait?

No thats not what I’m saying lol. You want to use a fast platform. But I’ve tested loading speeds of landing pages made in weweb vs pages on some other platforms and there wasnt much of a difference. Obviously its never going to be as fast as Webflow or something like that.

What I’m wondering is if the number of pages I have in my project will slow it down, because of it being an SPA, regardless of the fact that I’m just loading page that doesnt require authentication. I’m unsure about how the fact that its an SPA impacts it, or if this project would be better suite to something like Toddle.

weweb splits the app code into chunks and initially loads what is needed for the current page, so you don’t have to worry about the number of pages.

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I have the same situation where I need to build custom landing pages and I love that in WeWeb I can do that really quick.

The other situation is that I do not want to pay a WeWeb plan for each client because the cost adds up really fast, I need to this because each client has a different domain.

What did you end up doing?

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I would also like to know about that.

You can do reverse proxy via Cloudflare Workers or some other services I think.

I ended up just going back to Clickfunnels for my marketing assets. When you look at the monthly price difference it just made more sense to me to pay a little more each month and have a system that’s done so I can focus on my core WeWeb app.